Technology makes us different

Our Technology

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We're better because...

Every powersports retailer and OEM dealer has access to their suppliers’ aftermarket parts data.  That powersports data is in different formats and pulling that data into your website from all those formats is challenging.  But, it’s not how we import the data to your site that’ll make you different.  It’s the processes we’ve been building for 5 years that  are able to aggregate data from multiple sources into a single, curated product list, and keep it updated that will make it easy for your customers to find parts on your website and complete transactions.

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What is Parts Conductor?

Parts Conductor is a software system we developed in-house to manage the hundreds of thousands of powersports SKUs available from different distributors and manufacturers.

It’s the software that powers our clients’ websites and has been, until now, powering just a few sites for 5 years.  Managing such a large number of SKUs on a website is impossible for a powersports parts and accessories parts manager.  Since nothing exists on the market to cater to small retailers, that’s why we had to develop a tool to manage powersports parts, instead.

Multi-source product records

Information about parts comes from a wide variety of sources and the in-house system we use – called Parts Conductor.  The system collects and merges information to make sure your website has the most accurate information available.

Compatibility Management

Having a compatibility lookup on your website is incredibly helpful and will generate a ton of sales for your business.

Managing the compatibility lookup tables that power those little dropdown boxes can be incredibly daunting.  Our compatibility lookup table houses over 10 million records to match machines with parts.  Parts Conductor uses a specially designed system to keep your lookups fast, easy, and intuitive for your customers.

Creative Services

We provide graphic design services, including logo design and branding, to establish a strong and cohesive presence across all marketing channels.

Digital Security

Our services are secure and provide you with a product you can trust. From rock solid server security to managing the data you collect, we'll keep your information private.

Parts Management

We offer parts management, including posting parts to your website, helping to manage pricing, lead times, and even provide compatibility tables.

Hosting

Put your website and email on one of our blazing fast and secure servers. Get your own vanity domain (www.yourbusiness.com) and personalized email.

Consulting

Whether it's looking at your current business strategy, reviewing trends, or aligning your team to your goals, we can help you set your goals and execute to achieve them.

Website Audit

Need a review of your current website and ecommerce strategy? Look no further than Parts Oracle to get an independent review to find your best opportunities.

Join a company that understands your business and its customers.